Blue Signal Named to Inc.’s Inaugural Power Partner Awards

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Power Partner Awards highlight B2B partners that support startups across all business functions and empower growth.

 

Inc. Business Media today announced the inaugural Power Partner Awards, honoring B2B organizations across the globe that have proven track records supporting entrepreneurs and helping startups grow. The list recognizes 252 firms in marketing and advertising, health and human resources, financial planning, engineering, logistics, and security, as well as other areas of business.  

All 252 companies received top marks from clients for being instrumental in helping leaders navigate the dynamic world of startups. These B2B partners support entrepreneurs across various facets of the business, including hiring, compliance, infrastructure development, cloud migration, fundraising, etc., allowing founders to focus on their core missions.  

“Trusted B2B partners provide guidance and expertise that founders rely on at various steps of their organization’s journey. Partners that possess a demonstrated ability to deliver quality support are at the core of entrepreneurship and help bring big ideas to life,” says Scott Omelianuk, Editor-in-Chief of Inc. Business Media.  

Blue Signal as a Power Partner

Blue Signal was built on the foundational principle of putting our clients' needs first. At Blue Signal, we’ve set out to disprove the negative industry reputation that has resulted from transactional recruiting methods. As a genuine partner in the process, we hope to make a long-lasting connection that benefits our clients’ organizations for a lifetime. From working directly with founders, entrepreneurs, and CEO’s, we’ve seen the importance of providing the extra muscle and additional expertise when it comes to hiring. We believe providing this white glove service to each one our clients is what sets us apart in the industry. Therefore, it is an honor to have our efforts recognized by being named a Power Partner by Inc. Business Media.  

 

Power Partner Awards Methodology 

Inc. partnered with leading global social and media intelligence platform, Meltwater to develop a proprietary methodology that uses sentiment from online conversations about organizations and translates it into numerical scores. Companies were evaluated on commitment, reliability, trust, creativity, supportiveness, and other virtues that offer value to clients. Inc. also conducted surveys to gather client testimonials as part of the process.  

  

About Inc. Business Media

As the world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community they need to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including websites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 list gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com. 

 

About Blue Signal

Having successfully completed over 1,900 search projects, it’s no surprise that Blue Signal has the experience, relationships, and tools to achieve this massive growth. Additionally, our deep industry knowledge and streamlined search processes help clients to secure high-caliber talent within tight timeframes. As a top executive search firm, we have been a driving force in our clients’ professional successes. Therefore, we immerse ourselves in our client’s businesses and our candidate’s careers to fully understand top priorities and the best direction for both parties. Our reputation is built on our ability to consistently incorporate these priorities into each of our searches to make long-term, impactful connections. 

Are Executive Recruiters Worth It?

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Addressing Common Misconceptions About the Value of Talent Acquisition in the Hiring Process

It’s Q1 and you’re working with a new hiring budget for the year. You have a lot of hires you need to make, and may be overwhelmed with the state of the market. Maybe you’ve considered engaging with a talent agency – but you’re uneasy. You’re asking yourself, are executive recruiters worth it? You want to protect your money, but also your time. You’re nervous about the transactional stereotypes surrounding bad recruiters, and are hesitant to take the leap.  

All of these common questions and concerns are totally reasonable. Being curious and calculated is just good business! Let Blue Signal set the record straight and help you determine if hiring a recruiter would make the most sense for your current search.  

 

Job Ads Are Free – Why Should I Pay a Recruiter to Find Applicants? 

Chances are you’ve posted your open role online somewhere. Your results are mixed – and you’re either getting flooded with ill-fitting candidates or have received next to no applicants. You wrote the job description to the best of your ability and are stuck. You’re left wondering how paying a recruiter to “do the same thing” will help.  

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This is one of the biggest misconceptions when it comes to recruiting. Executive recruiters are able to add value to a search even before sending you resumes. Successful professionals leverage relationships with recruiting firms to stay on top of their industry, and gain insight into the market before it changes. By employing a specialized recruiter in your industry niche, their social media following and network of professionals gets your open req in front of the right audience at the onset.  

Simply put, leveraging a recruiter when advertising a role ensures access to their fine-tuned network of professionals. Talent acquisition firms are built on applicant tracking systems (ATS), and take years to properly build out. With this log of qualified talent, working with a recruiter gives you access to both active talent – or applicants looking to make a move – as well as passive talent, i.e. people who aren’t necessarily looking for a job change.  

Passive talent is usually succeeding in their current role today, giving you access to top performers that you may have otherwise missed. Additionally, recruiters have the experience and insights needed to help separate the value from the fluff. For example, specialized IT recruiters know what certifications will help you in your modernization and business transformation journeys, and HR recruiters will know what certs are needed to keep those projects all on track. They’ll be able to judge resumes and CVs accordingly, and only send you the best of the best.  

Perhaps you know what you are looking for but are unable to advertise a role or target the candidates you truly want. By leveraging a recruiter, you are able to confidentially conduct searches and have a middleman representative between you and competitors in your space. This opens doors to more hiring possibilities! By allowing a recruiter to market your role, you’re keeping your reputation intact among your own customers and peers.  

In fact, marketing a role is half the battle. Executive recruiters are master marketers, and know how to best sell a candidate on an opportunity and employer. Because talent acquisition is a fine balance between B2B and B2C sales, recruiters know just how to address the wants and needs of their B2C clientele. The candidate experience is just as important to your own process when hiring in a candidate-driven market, and recruiters are trained to navigate it daily. They will deploy different strategies – attracting particular industries, professions, even generations – to get you the candidate you need.  

Moreover, the talent acquisition world is changing daily. Executive recruiters have access to and are constantly working to master new technology in this space, especially as it surrounds job ads and applicant tracking. Artificial intelligence (AI), machine learning (ML), and automation are making an impact within talent acquisition just like every other industry. As the digital landscape of recruiting continues to evolve, recruiters will play a key role in supporting their clients as they learn new technologies, counteroffer techniques, and recruiting strategies to keep them ahead in the 2020s.  

 

Okay, But I Can Screen Applicants – Why Should I Have a Recruiter Interview My Candidates?  

Interviewing applicants is much more involved than a 30-minute phone call. Recruiters can help you manage all the moving parts. They will screen CVs and conduct the initial candidate intake for you, ensuring that the candidates that make it onto your calendar are prequalified for the position. Then, they offer support through the entire process – including interview coordination, reference checks, candidate management, and salary negotiations. Executive recruiters act as project managers throughout the interview process, prioritizing success for all involved.

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With candidate retention guarantees, it doesn’t benefit a recruiter to make a match that won’t work and then in turn, have to start the process over. Recruiters are invested – and your success is their success! When leveraging a recruiting firm with placement guarantees, you protect your investment for the first 12 months of their employment. 

However, you’ll never make a hire from an executive recruiter without determining fit for yourself. A recruiter can help there, too! Executive recruiters know what questions to ask to uncover information, and can help coach you through the interview process. 

Understandably, candidates tend to open up to recruiters differently than they would to a potential employer. With information coming from a 3rd party, they may trust recruiters’ input more than information coming straight from an employer, too. Because executive recruiters also represent the candidates’ best interests in the hiring process, they are able to uncover the candidate’s true drivers, must-haves, and qualifications. Whether it’s supporting long-term career goals, aligning core values, or negotiating pay – a recruiter can properly suss out a candidate’s needs.  

Let’s use the compensation example. To be considered for the role, a candidate may feel like they have to give hiring managers an agreeable answer, rather than being forthcoming about their true financial needs. Alternately, they will tell recruiters their honest salary expectations and a recruiter can represent them accordingly. If they are out of your budget, they  can move on with no time wasted. If they are, both parties can move forward knowing that they are well matched while maintaining traditional interview etiquette. No more losing out on candidates at the final offer stage!  

 

That Does Sound Promising, But Why Do Executive Recruiters Cost So Much? 

It does seem counterintuitive to save money by spending it to bring another party into the hiring process – but the proof is in the results. So much so that most executive recruiters will actually work for free, and will only bill you once a placement has been made. Let’s break down that value-add.  

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The majority of hiring managers are not solely responsible for hiring. Because of their normal duties, how much time are they feasibly able to contribute to the hiring process? And how much does that hinder their official responsibilities? In 2020, upper management and C-suite positions took 20% of companies more than 3 months to hire. In one study, 67% of respondents said it takes between 30 minutes to 2 hours just to schedule one interview. To cover for an absence in the team, write and post a job description, review applicants, schedule interviews, conduct interviews, and to actually make a hire can take up approximately 100 hours of a hiring manager’s time per hire. Meanwhile, a recruiter’s entire 9-5 is devoted to a search. This can reduce your team’s time spent by about 70%.  

Additionally, hiring a recruiter can offer exponential cost savings. 76% of hiring managers admit to recruiting the wrong candidate for a role, essentially making at least one bad hire per year. According to the US Department of Labor, the average cost of a bad hire is up to 30% of the employee’s first year compensation. This can result in as much as $240K depending on the role and company. When you also consider a 12-month placement guarantee, a recruiter fee seems like a fair investment to ensure your new hire pans out. Employing a recruiter helps lessen your chance of a costly bad hire.  

Finally, a recruiter’s expertise offers immeasurable value in a search. As experts in your industry niche, they will be able to provide insights into the market and your competitors’ movements that you won’t find online. They can define typical salary ranges for roles spanning several industries, locations, job functions, and skill levels. As hiring professionals, they are constantly in the business of knowing what companies are hiring, what companies are losing talent, and why. Executive recruiters are able to represent candidates without you “poaching” from your network, allowing access to otherwise unobtainable talent. The list goes on and on.  

 

Ultimately, Why Should I Work with a Recruiter?  

As a 30-second elevator pitch, we could talk about how executive recruiters help you save time and money. However, the real value comes from what executive recruiters bring to overall business strategy. They can help inform you about your industry’s movements, what your competitors are doing when it comes to hiring, trends you should be aware of, and changes in the market you should prepare for. Successful recruiters provide companies with more than a warm body for an open job.  

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When considering whether or not to take a recruiter’s call, consider the value of a long-term partner. A good recruiter will help advise you no matter how long it’s been since a placement was made. Having access to these insights is just good business, even when you’re not actively hiring. Recruiters share their clients’ successes, and are passionate about making these matches. After all, recruiters change organizations – as well as people’s lives and careers! – for the better.  

When it comes to selecting a recruiter, make sure to engage with relationship-based recruiters that are invested in the future of your company. At Blue Signal, we’ve set out to disprove the bad industry reputation that has resulted from transactional recruiting methods. As your partner in the process, we hope to make a long-lasting connection that benefits your organization beyond filling a role.  

Death to Transactional Recruiting: Why Relationships Win

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If you’ve been in any sort of hiring capacity over the last several months - or even in a job seeking capacity - you’ve noticed that despite a super saturated market, it’s harder now more than ever to land the talent or role you need. Everyone is hiring, and everyone is looking for work - so it seems like there should be no issue. Yet still, transactional recruiting is killing the market. Here’s how we beat it to the punch. 

 

Transactional Recruiting vs. Relationship-based Recruiting 

When you think of the standard hiring process, you probably imagine that there’s an employer who posts a job online, qualified people apply, they review these applicants, interview the ones they like, and eventually make an offer of employment. There’s no middle man bringing the opportunity and the candidate together. This is transactional recruiting. In transactional recruiting, the people applying to those LinkedIn job postings are active job seekers - meaning, they’re either looking to make a move or are currently unemployed. These types of candidates are either desperate for a change, or desperate for income, and usually take the first job that comes to them. This can result in quicker turnover, bad hires, lower rates of job satisfaction, and so many more negative consequences that come from the transaction-like hiring process. 

Relationship-based recruiting on the other hand, while offering a mix of active applicants and urgent hires, depend more on consultative “selling” and targeting passive candidates. Recruiters have an extensive network of employers and employees alike in their given industry, AND they have working knowledge in the industry that can be indispensable for hiring. They might know of companies closing, new technologies hitting the market, or other shifts in hires that can impact the open jobs market. With this insight they are able to look at currently employed, “passive” candidates and help them find a smarter career move that offers something their current job doesn’t - even if they aren’t looking to move jobs. This process follows more of a: client calls the recruiter they want to work with, then the recruiter looks to their own network and creates that bridge between the qualified candidate and the job opportunity. Because of the relationships the recruiter has built, they are able to make connections that would otherwise be missed if the employer were to just make a post on LinkedIn. 

Death to Transactional Recruiting Venn Diagram

There’s merit in both recruiting styles. Sometimes, transactional recruiting can be very successful and can give people opportunity when they need it. However it tends to be a bandaid fix that requires future strategizing, creating more work in the long run. Relationship-based recruiting, with its personal touch and insight into people’s needs beyond a paycheck, offer a more long-term solution. This style also usually builds into a partnership, where a recruiter can supply a constant stream of top tier candidates, rather than just one-off hires. 

 

Why Transactional Recruiting Doesn’t Work

Did you know that 20% of turnover happens in the first 45 days of work at a new company? This can be attributed to several factors, most of which are side effects of transactional recruiting. Maybe the candidate applied to the job description posted online, and accepted the job without knowing all the details. This leads to feelings of distrust. There could have been a lack of support within their first few weeks, where the person who hired them hasn’t made contact since. This absence of a long term relationship leads them to believe there is no one advocating for them behind the scenes. 

Transactional recruiting, in its rush to fill a need, ends up leading to more open roles when that early stage turnover sets in. It feeds its own cycle of bringing people in fast, and losing them just as quickly due to poor handling. Sometimes there are too many applicants in the pool and the first one in gets the gig. Other times, the time allotted for hiring fills up quickly with reviewing resumes and contacting references and the decision has to be made before all candidates have been properly evaluated. In a similar situation, hiring managers could be worried about losing talent to competitors and in turn, hire too quickly. Whatever the reason, transactional recruiting often results in cutting corners - and recruiting is all about timing. 

The simple nature of posting a job online and gathering a large pool of applicants can speed up the time it takes to get a resume on the desk, but can give hiring managers the anxiety of choice. They always want the best of the best, but it’s hard to know for sure what they’re getting when the market is so vast. According to Dr. Leaf, “Too many choices lead to bad decisions, indecisiveness, or dissatisfaction with a decision.” Worse yet, by only posting jobs and reviewing candidates from job applications, they’re missing a huge chunk of the market by not approaching currently employed, passive candidates. There aren’t enough hours in the day for leadership to review applicants, interview, run background checks, AND do their normal 9-5. It typically takes companies 100 hours over the course of 4 weeks to get an offer to a viable candidate. With millions of people in the workforce, they don’t have the time to weigh all their options and are often not satisfied with their final decision. 

Death to Transactional Recruiting Comparison Chart

Why Relationships are Better 

Relationship-based recruiting is here to help alleviate that buyer’s remorse. Because of their in-depth understanding of the hiring need, and the market the role is competing in, relationship-based recruiters can create long-term matches resulting in better retention. Great recruiters are better than bartenders, therapists, and best friends rolled into one. They’ll listen to client and candidate needs, delivering thoughtful results. Hiring is motivated by more than money. People invest a lot of emotion, time, and effort into career changes, relocations, and job moves. Recruiters know how to sympathetically yet effectively manage money, relationships, and emotions throughout the entire process. They offer onboarding support, ongoing candidate follow up, and act as an advocate for both the candidate and the client company when communicating between the two parties - making sure both are happy in the long run. 

Relationship-based recruiters are in it for more than just one placement. In this long-term partnership, they will establish a 360° understanding of an organization, its team, and its needs both currently and strategically for the future. They advocate for the business by keeping an eye on the market, capturing talent when it’s available - not after it’s needed - sending clients alerts about top talent even when they aren’t actively hiring. When actively hiring, these recruiters don’t waste a hiring manager's time by just sending whatever applicants come their way - but by pre-screening candidates to ensure they are qualified with both the background experience AND the soft skills needed to do the job and feel at home with the company. Recruiters seek to learn from what’s working and what’s not in the world of employee retention, before a business has to learn the hard way with a bad hire. By consulting on what perks employees actually want - for example - they can advocate for what the candidate wants from their job, and give the client company positive action items they can use to make measurable outcomes with employee satisfaction. As more good matches are made, this mutually beneficial relationship grows and continues to produce good hiring outcomes for years to come. 

 

How to Break out of the Transactional Cycle of Bad Recruiting 

Unfortunately, transactional recruiting remains a fairly commonplace hiring practice. If you’re working with a recruiter already today, try to determine if they are transactional or relationship driven by watching their actions. As a client - do they have touchpoints outside of when you post a job? Do they follow up on the progress and successes of new hires? Do you find yourself wanting to refer friends, family, and colleagues to them? As a candidate - do they contact you outside of when they have a job for you? Do they ask about how satisfied you are in your current role, and celebrate positive answers? If any of these were met with a “no,” they are using a transactional recruiting approach and are not a good long-term choice for any organization or individual. 

Now that you know how to identify the bad, you’ll have to start working on uncovering and engaging with top recruiters in your industry. Start by getting referrals to recruiting firms from other hiring authorities in your organization. Conduct the right research, looking for things like placement guarantees, high retention rates in placements, and repeat clients - NOT just cheap rates and fast turnaround times. Read online reviews from LinkedIn, Yelp, and Glassdoor. Google the name of the recruiter you’re looking to engage with, and see how they fare among industry postings (i.e. Do they have blogs written about the newest technologies in the space? Or do they not exist online at all?) Ask them questions. Get quotes. Shop around. Don’t be afraid to ask for what you need. Just like making the right hire, it’s in your best interest to take your time when selecting a long-term recruiting partner. 

Death to Transactional Recruiting Checklist

Finally, although seemingly counterintuitive, know when and when NOT to work with a recruiter. Many hires can be made through your own internal network. When building out established business units, ask for current employee’s references or consider promoting someone up and filling the role internally. However, if you’re replacing someone confidentially, being discreet could be in your best interest. In that case, look for a recruiting firm that offers a privacy/confidentiality policy. Recruiters should be used for larger, strategic moves when your own network is lacking what you need. If you’re unsure how to properly support building out a new business unit, or if a recruiter would even be beneficial for a specific role, ask! Recruiters thrive on market intel and love to offer their expertise where they can. When working with a strategic, relationship-based recruiting partner, you’ll be rest assured in their honesty if a particular search is better for you to try filling alone. 

 

How Blue Signal Kills the Average Transactional Recruiting Model 

We’re All About Building Long-Term Relationships 

Blue Signal offers every search a 12-month guarantee. The way we see it, our client’s success is our success. The more our clients hire great people, the more they’ll thrive, and the more help they’ll need to grow! 94% of our placements are retained after 12 months, meaning our impact lasts long after contracts are signed. 

“Despite working together multiple times, they still follow their process and make no assumptions about the goals for the position.” - Wireless Company, Hiring Authority 

No matter the search, or the history we have with a particular company, we always work through our process from start to finish, giving the same white glove service to veterans that we do to new clients. With long-term partnerships in mind, we want to make sure that we make no assumptions about needs for the position and instead leverage knowledge from past engagements to give us insight into what will always be an ongoing hiring process. Instead of assuming we know the space and launching into taking shots in the dark, we transcend transactional recruiting by building a long-term relationship and using that as a stepping stone for future engagements. 

 

We Place Priority on Good Matches, Not Temporary Fixes 

The problem with the transactional recruiting model is that it places too much emphasis on getting someone hired fast, not getting the right person hired. People working with transactional recruiting firms often feel pressured to pick a candidate quickly, rather than doing due diligence and reviewing options. With relationship-based recruiting, recruiters will be able to better manage that emotional component - that “right” feeling you get when you know someone will be a good fit for your organization. In fact, 63% of Blue Signal’s candidates are promoted within 18 months of being hired - meaning these candidates are not only making an impact in the company, but are far exceeding the role they were originally hired for and are supporting long-term company goals. 

“I really appreciated the fact that (Blue Signal) took the time to understand what we were looking for instead of simply throwing a bunch of resumes at us. I never felt pressured to move forward with a candidate that I didn’t feel was a good fit for the role.” - Electrical and Electronic Manufacturing, Hiring Authority

When choosing candidates that are right for the role, AND for the future of the organization, clients will hire better matches - not band-aid fixes. Blue Signal deploys a 12-point interview process that matches a candidate’s actual wants and needs with what a client can offer them. We match career aspirations, compensation needs, timelines, key motivators, and more to ensure that candidates line up with what the company can give them in the long run, not just because they can cut a check the fastest. 

Death to Transactional Recruiting 12-Point Interview Process

We’re Passionate about Helping People 

When working with the right company, for any service, it’s always the greatest feeling knowing they have your best interests in mind. That’s how Blue Signal got to where it is! Each of our recruiters are passionate about helping people reach their goals - whether that’s building their own company into further successes, or by making a career move into a better opportunity.  We’re not happy 'til you’re happy. The guarantees we’ve put in place and the processes we have established are all deployed to make sure whatever the match, that all parties are excited to start the work! 

“(Blue Signal’s) drive to ensure successful, win-win placements for both clients and candidates helped accelerate our recruiting process, eased many of the burdens typically associated with recruiting efforts, and resulted in our making exceptional hires.” - Wireless Integrator, Hiring Authority 

With over 220 combined years of recruiting experience, Blue Signal’s personal touch has built an incredible network of top performing candidates. Our current rolodex of contacts is priceless. 

The methods we use to post jobs gain us excellent applicants, but more important (and a greater attestment to our success), is our list of referrals. 78% of recruiters find their best quality candidates through referrals. Transactional recruiting falls short by using only the here and now talent, and not leveraging an established referral network. By creating long-term relationships, Blue Signal keeps our candidate’s and client’s best interests in mind for far more than the immediate hiring need. 

 

Here Lies Transactional Recruiting, Relationships for the Win 

Armed with this knowledge, it’s difficult to go back to the old ways of transactional recruiting. Whether with Blue Signal, or with another firm out there, never settle for anything less than a partnership with your next recruiter. Remember to look for recruiters that make touchpoints outside of when you post a new job, recruiters that check in to see how your hires are faring, and recruiters that you’d refer to others. Leverage online reviews and your own professional network for referrals. Know when to - and when NOT to - work with a recruiter at all! And if you ever feel pressured - just like with a bad high school ex - break up with them. When you know what to look for in making the decision to work with a particular recruiter, remember that the right recruiter can change the trajectory of your company. For better or worse, the choice is up to you. 

Blue Signal is always here to call upon if you have further questions, aren’t sure what your needs are, or just want a second opinion! Recruiters know the markets and the movements therein. With our focus on industries like wireless and telecom, IoT, information technology, finance and accounting, emerging technology, cloud and managed services, manufacturing and industrial, lighting, logistics and supply chain, food and agriculture, human resources, and medical and healthcare - leverage our expertise! We’d love to chat.