Blue Signal Women of the Workplace 2021 Year in Review

Blue Signal’s own female empowerment initiative, BSS Women of the Workplace, has just concluded its best year yet! Founded in 2019, BSS WOW has not only impacted those within the organization, but also the greater community as a whole. With the mission of “promoting the education, connection, and empowerment of women (and those who support women) and their contributions to the broader goals of Blue Signal and beyond,” we’ve supported our goals through several purposeful actions. Despite being geographically dispersed, BSS WOW was able to meet virtually to discuss important topics, bond as a team, and participate in philanthropy. 

BSS WOW Learning Opportunities  

This year, we did an activity on gendered language in the workforce where we examined the unintentional yet inherent biases that many work-related terms hold. By examining these terms and their biases, we as a team were able to better understand equity and how we can combat gendered bias in our communication with clients, candidates, internally with colleagues, and externally as a whole. As a group, BSS WOW completed a LinkedIn Learning Course and certified 100% of our members on Women Helping Women Succeed in the Workplace.  

Additionally, we reviewed several articles surrounding similar topics. In one meeting, the group read “She Wants to Kill the Girl Boss.” The article sparked thoughtful conversations surrounding confirmation bias, intersectionality, discrimination, and privilege and how that all plays into labels. In another meeting, we reviewed a summary of the popular Sheryl Sandberg book, Lean In. We discussed gender inequality, factors that can help or hinder women’s careers, and how we can all help women to achieve their goals. Another hot topic surrounded the child-care crisis resulting from the COVID-19 pandemic. This Washington Post article predicted that COVID-19 would dramatically set women back, given that many mothers had to choose between motherly duties and their careers.  

Finally, at our end-of-the-year holiday party, we discussed women who we admire. Many notable professionals were named, including Brittney Packnett Cunningham, Abby Wambach, Sara Blakely, and Rachel Hollis. Each of these articles and discussions facilitated actionable insights into bettering ourselves as people and as professionals.  

BSS WOW Team Building  

In creating a safe space to discuss such topics, it’s important to make it fun — it’s simply good strategy! We found so much joy in conducting alternate activities that they’ve become a staple in every meeting. We bonded over things like Secret Santa; the Rose, Bud, and Thorn activity; and more. Our members shared feedback on Blue Signal’s Women of the Workplace, stating that they “truly enjoy the bonding exercises. It can feel extremely isolated when working remote - so it's helpful to have the connection with others on a deeper level.” Others said they “always leave the conversations feeling refreshed with a new perspective and feeling closer to the team!” By becoming exactly what our company needed, either through connection or just as a good mental reset, this group has become its own community.